Retail Check-In: How Father's Day Shaped Up, Fourth of July Expectations
Chen said the time off’s shift — it fell a week later this year than last year — probable accelerated June’s third week at the expense of the month’s imperfect week.
“In [June’s third week], all four regions of the U.S. saw optimistic traffic [year-over-year] and an acceleration on a two-year aggregate helped by the timing shift of Father’s Day,” eminent Chen. “Regarding specific regional execution, the Midwest increased 4.88 percent, the South grew 4.48 percent, the Northeast increased 3.63 percent, and the West increased 3.46 percent (year-over-year/June week 3).”
While these numbers are a accomplished starting place, they don’t give much insight into what retailers are seeing in stores.
Roger DaCosta, mix manager at New York’s Tip Top shoes and Matt Verdant, manager at Bennie’s Shoes in Atlanta, said they saw a significant change in the kinds of shoppers dominating their sales floors this year.
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